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Indian Gaming Industry

Indian Digital Gaming Society

Indian Gaming Industry

India is on the road to becoming a gaming superpower. There are over 400 gaming organisations in India, which is the home to around 420 million online gamers. The gaming industry at present registers a growth rate of 38%. By the year 2025, the gaming industry in India is anticipated to reach $3.9 billion in value. Within the year 2023, the gamers are expected to be more than 450 million in numbers. India is second only to China in terms of the number of online gamers. The lockdown due to Covid-19 pandemic further witnessed an increase in the number of online gamers and online gaming in India, with games installed at 7.3 billion in the year 2020, which was the highest in the world.

Advantage India

India’s Video Games Market

The India video games market generated revenue of $868 million in 2023, up 15.9% YoY, a slight decline from the 19% growth in 2022.
3% of gamers spend money on video games, with monthly ARRPU standing at $0.29.
The India video games market is set to grow 13.6% in 2024, with revenue of $943 million, surpassing $1 billion in 2025, and is forecasted to reach $1.5 billion in 2027, growing at a 5-year CAGR of 17.2%.
India is the fastest growing market.
Mobile games in India will continue to dominate the gaming pie by spending, accounting for 77.9% of total revenue, followed by PC (14.5%) and console (7.7%).

Source: India is the Fastest Growing Video Game Market in Asia - Niko Partners

Overview Gaming Genre

PC & Console Games

Casual: Simple & repetitive action games, played on PC & Console
Mid core: Simple games usually with a resource management theme
Hard Core: Games involve complex & multi-faceted games

Mobile Based Games

Hyper Casual: Ultra simple & low graphic games
Real Money (RMG): Skill based / luck based with real money, usually played on mobile

E-Sports

Competitive Gaming: Popular Multiplayer games (Hard Core) played professionally
Spectatorship: Viewing tournaments and professional gamers

Source: Lumikai, State of Gaming Report & Kalari Capital

India’s Esports Market

The eSports market in India was valued at approximately $68 million in 2021 and is projected to reach $151 million by 2025. Total revenue includes Streaming Revenue, Prize pool and Sponsorship
The investment in eSports infrastructure in India is expected to grow at a CAGR of 20% over the next few years..
By FY2025, India will have 1.5 million esports players
Increased smartphone penetration in India – nearly 1 billion smartphones will be in use in the country by FY2025
Consequently, internet users would cross 1 billion, reaching over 80% of India’s population by CY2025
Over 10% of handsets sold in the country will have capabilities to support professional grade esports
Nearly 50% of the Indian population, being younger than 24 years of age, will drive overall gaming growth
Digital India push by the Government is boosting less expensive made in India handsets and affordable broadband availability

Source: EY Esports Report 2021

Emerging Trends

Edutainment experiences that blend learning with fun
Themed environments based on famous Indian mythological stories or Bollywood
Sustainability-focused attractions and eco-friendly practices
Multi-generational activities that appeal to extended families
Integration of traditional Indian games with modern technology
Different eras of Indian history using AR/VR, interactive exhibits, and themed games.